Feb 10, 2021

What is embedded machine learning?

embedded ml
AI
Paddy Smith
2 min
Embedded machine learning
The power required for AI means it is usually done remotely, away from a device. But a new era of IoT devices with embedded machine learning is coming...

Data transmission and computational power. That’s AI in a nutshell. It’s computationally expensive to implement and gets in the way of computers doing other work. Now a new generation of AI threatens to remove these roadblocks and usher in a better AI future. It’s called embedded machine learning.

What is embedded ML?

Embedded machine learning moves AI computation from a remote computer to the device. That could be IoT-enabled components or machines, for instance. To date, it hasn’t been practically possible to get enough computational power into IoT devices. That could be about to change as more powerful dedicated IoT AI chips come to market.

What’s the benefit of embedded machine learning?

Embedded ML could allow more widespread use of IoT, with efficiency improvements that allow for the equivalent of 25 per cent faster execution times. It would improve visibility on a machine by machine basis and harvest data that is currently excluded owing to cost or bandwidth constraints.

Embedded machine learning will free up budgets and bandwidth

Too much data is a bad thing when you can’t collect it all. Current AI models get by on what data they are allowed to collect, as chosen by humans driven by cost-saving briefs or limited allocations of bandwidth. Without those constraints, embedded machine learning is set to accelerate as reasons to limit data transfer and computational power fall.

Embedded machine learning everywhere

Embedded AI chips could find their way into everything – vehicles, plant, data centres, arms – and spark a wave of automatic data collection under their own computational steam.

Share article

Jun 18, 2021

Microsoft: Building a secure foundation to drive NASCAR

Microsoft
NASCAR
3 min
Racing fans can expect the ultimate virtual experience as a result of the partnership with Microsoft and NASCAR

Microsoft is a key partner of The National Association for Stock Car Auto Racing (NASCAR) and together they are driving ahead to create an inclusive and immersive new fan experience (FX).

These long-term partners have not only navigated the challenges posed by the COVID-19 pandemic with the use of Microsoft Teams and Microsoft 365, but are now looking to a future packed with virtual events to enhance the FX, well beyond NASCAR’S famous Daytona racetrack. 

“Together, we've created a secure environment that's allowed for collaboration, but the future is all about the fans”, said Melinda Cook, General Manager for Microsoft South USA Commercial Business, who cited a culture of transparency, passion, adaptiveness, and a growth mindset as to why this alignment is so successful.”

“We've partnered to create a fluid, immersive experience for the users that is supported by a secure foundation with Microsoft in the background. We are focused on empowering and enabling customers and businesses, like NASCAR, to reach their full potential. We do this with our cloud platform which provides data insights and security.”

“Our cloud environment allows NASCAR to move forward with their digital transformation journey while we are in the background,” said Cook who highlights that Microsoft is helping NASCAR

  • Empower employees productivity and collaboration
  • Improve fan engagement and experience
  • Improve environment security and IT productivity
  • Improve racing operations

 

Microsoft Teams, which is part of the Microsoft 365 suite, enabled employees to work remotely, while staying productive, during the pandemic. “This allowed people to provide the same level of productivity with the use of video conference and instant messaging to collaborate on documents. Increased automation also allows the pit crews, IT, and the business to focus on safety, racing operations, and on the fan experience,” said Cook.

“We have started to innovate to create a more inclusive fanbase, this includes using Xbox to give people the experience of being a virtual racer or even leveraging some of the tools in Microsoft Teams to have a virtual ride along experience.”

“These environments are how we create a more inclusive and immersive experience for the fans. We're working on a virtual fan wall which allows people from new locations to participate in these events,” said Cook, who pointed out Microsoft was also helping bring legacy experiences alive from NASCAR’s archives. 

“At Microsoft we can take it one level further by letting fans know what it's like to see the pit crew experience, the data and all the behind-the-scenes action. We will continue to improve automation with machine learning and artificial intelligence, from marketing to IT operations to finance to racing operations,” said Cook.

Christine Stoffel-Moffett, Vice President of Enterprise Technology at NASCAR, said: “Microsoft is one of our key partners. They have been instrumental in helping the NASCAR enterprise technology team re-architect our Microsoft systems to ensure an advanced level of security across our environment, contribute to our business outcomes, and focus on fan experience.”

 

Share article